2024 Toyota Prius Prime Hatchback Digital Showroom

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2024 Toyota Prius Prime Hatchback Overview

The standard features of the Toyota Prius Prime SE include 2L I-4 150hp hybrid powertrain , 2-speed CVT transmission with overdrive, 4-wheel anti-lock brakes (ABS), Drive Connect Cloud Navigation (1-year trial subscription) integrated navigation system with voice activation, Side seat mounted airbags, Curtain 1st and 2nd row overhead airbags, rear side impact airbag, Airbag occupancy sensor, Air conditioning, 17" aluminum wheels, Cruise control, Full-Speed Range Dynamic Radar Cruise Control (DRCC) distance pacing, ABS and driveline traction control

Starting at: $32,975

Manufacturer Offer

Get 4.99% APR for 60 months on a 2024 Prius Prime
* Read full offer details
Applies to select new 2024 Toyota Prius Prime.
* Disclaimer(s)
- Qualified buyers can finance a new 2024 Prius Prime at 4.99% APR for 60 Months. APR: Qualified customers who finance a new 2024 Prius Prime can receive as low as 4.99% APR for 60 months with 60 monthly payments of $18.87 for every $1,000 financed. Terms available on approved credit through Toyota Financial Services (TFS) at participating Toyota dealers. For only very well qualified customers. Amount financed, down payment amount, and credit worthiness may impact availability of offer. Dealer contribution may vary and could affect price. Individual dealer prices, other terms and offers may vary. Must take retail delivery from dealer's stock and terms subject to vehicle availability. Cannot be combined with TFS Lease Cash, Down Payment Assistance, Trade-in Assistance, Customer Cash, Lease, Lease Subvention Cash. See your participating Toyota dealer for details. Dealer sets final price. Offer available in CT, NJ, NY regardless of buyer's residency; void where prohibited. Expires 09-02-2025. Toyota Financial Services is a service mark used by Toyota Motor Credit Corporation (TMCC). Retail installment accounts may be owned by TMCC or its securitization affiliates and lease accounts may be owned by Toyota Lease Trust (TLT) or its securitization affiliates. TMCC is the servicer for accounts owned by TMCC, TLT, and their securitization affiliates.Limited Quantities Available. ToyotaCare Covers normal factory scheduled service. Plan is 2 years or 25K miles, whichever comes first. The new Toyota vehicle cannot be part of a rental or commercial fleet, or a livery or taxi vehicle. See plan for complete coverage details. See participating Toyota dealer for details. Valid only in the continental United States and Alaska. http://www.toyota.com/toyota-care/. The Toyota College Graduate $500 Rebate Program is effective 08-05-2025 through 09-02-2025. See more details: https://www.toyotafinancial.com/us/en/financing_options/rebate_finance_programs/college_grad_program.html. The Toyota Military $500 Rebate Program is effective 08-05-2025 through 09-02-2025. See more details: https://www.toyotafinancial.com/us/en/financing_options/rebate_finance_programs/military_rebate.html.*Fuel cost savings over 5 years compared to the average new vehicle. See fueleconomy.gov for details.**For more information, visit Kelley Blue Book’s KBB.com. Kelley Blue Book is a registered trademark of Kelley Blue Book Co., Inc. ***Vehicle’s projected resale value is specific to the 2025 model year. For more information, visit Kelley Blue Book’s KBB.com. Kelley Blue Book is a registered trademark of Kelley Blue Book Co., Inc. Truth in Lending Act Disclosure: Down payment will vary with APR and credit. For example, 4.99% APR with $2,500 down payment provides for 60 monthly payments of $18.87 per $1000 financed for qualified buyers. 4.99% APR for a term of 48 months corresponds to a monthly cost of $23.02 per $1000 financed. 5.99% APR for a term of 72 months corresponds to a monthly cost of $16.57 per $1000 financed. 4.99% APR for a term of 36 months corresponds to a monthly cost of $29.97 per $1000 financed. 4.99% APR for a term of 24 months corresponds to a monthly cost of $43.87 per $1000 financed. The rates described are for estimation purposes only; you may not be able to finance at this rate.
  
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Manufacturer Offer

$500 Military Rebate for qualified U.S. Military Personnel
* Read full offer details
Applies to multiple models.
* Disclaimer(s)
- Qualify for $500 through the Military Rebate Program on the finance or lease of a select new Toyota. Military: $500 rebate offered by Toyota Motor Sales, U.S.A., Inc. and may be applied toward finance or lease contracts on new 2024 4Runner, 2024 Camry Hybrid, 2024 GR Corolla, 2024 GR86, 2024 Highlander, 2024 Highlander Hybrid, 2024 Prius Prime, 2024 RAV4, 2024 RAV4 Hybrid, 2024 RAV4 Prime, 2024 Sienna, 2024 Tacoma, 2024 Tacoma i-FORCE MAX, 2024 Venza, 2024 bZ4X, 2024 camry, 2024 corolla, 2024 corollacross, 2024 corollacrosshybrid, 2024 corollahatchback, 2024 corollahybrid, 2024 grandhighlander, 2024 grandhighlanderhybrid, 2024 grsupra, 2024 landcruiser, 2024 prius, 2024 sequoia, 2024 toyotacrown, 2024 tundra, 2024 tundrahybrid, 2025 4Runner, 2025 4Runner i-FORCE MAX, 2025 Camry, 2025 Corolla, 2025 Corolla Cross, 2025 Corolla Cross Hybrid, 2025 Corolla Hatchback, 2025 Corolla Hybrid, 2025 GR Corolla, 2025 GR Supra, 2025 GR86, 2025 Grand Highlander, 2025 Grand Highlander Hybrid, 2025 Highlander, 2025 Highlander Hybrid, 2025 Land Cruiser, 2025 Mirai, 2025 Prius, 2025 Prius Plug-in Hybrid, 2025 RAV4, 2025 RAV4 Hybrid, 2025 RAV4 Plug-in Hybrid, 2025 Sequoia, 2025 Sienna, 2025 Tacoma, 2025 Tacoma i-FORCE MAX, 2025 Toyota Crown, 2025 Toyota Crown Signia, 2025 Tundra, 2025 Tundra i-FORCE MAX, 2025 bZ4X, 2026 Corolla Cross, 2026 Corolla Cross Hybrid, 2026 Corolla Hybrid, 2026 GR Supra, 2026 Prius, 2026 Prius Plug-in Hybrid, 2026 Sequoia, 2026 Toyota Crown, 2026 Tundra, 2026 Tundra i-FORCE MAX through participating Toyota Dealers and Toyota Financial Services, dated from 08-05-2025 through 09-02-2025. To qualify for the rebate, at the time of purchase or lease you must be (1) In current active duty status in the U.S. military (Navy, Army, Air Force, Marines, National Guard, Coast Guard and active Reserve) OR a U.S. military inactive reserve (i.e., Ready Reserve) that is part of the individual Ready Reserve, Selected Reserve and Inactive National Guard; OR a retiree of the U.S. military, OR a U.S. military veteran within two years of their discharge date; OR a spouse/ surviving spouse and dependents of an eligible U.S. Military personnel including Gold Star Family Members; AND (2) provide verifiable proof of military status or active service; or retired via an ID.me account and complete the verification process at a participating Toyota dealer; (3) receive credit approval from and execute a finance or lease contract through Toyota Financial Services at participating Toyota dealers.. Not all applicants will qualify. On lease contracts, rebate must be applied toward the Amount Due at Lease Signing or toward the Capitalized Cost Reduction. On finance contracts, rebate must be applied toward the Down Payment. Limit one rebate per finance or lease transaction per eligible U.S. military personnel or eligible household member. Offer not combinable with the College Rebate Program, and the Lease-End Refi Program. Vehicle must be taken out of dealer stock. Terms, conditions and restrictions apply. Program is not available in AL, FL, GA, HI, NC, and SC. Rebate terms may be more generous in your local area. Ask your participating dealer about the military rebate terms in your area. Must pay sales tax. Void where prohibited by law. Not redeemable for cash. ©2025 Toyota Financial Services. All rights reserved. Toyota Financial Services is a service mark used by Toyota Motor Credit Corporation (TMCC). Retail installment accounts may be owned by TMCC or its securitization affiliates and lease accounts may be owned by Toyota Lease Trust (TLT) or its securitization affiliates. TMCC is the servicer for accounts owned by TMCC, TLT, and their securitization affiliates.
  
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Specifications Trims

Specifications

Rear cargo - liftgate
Power door mirrors
Heated door mirrors
Bumpers - body-color

Engine liters - 2.0L
Compressor - Not Available
Cylinder configuration - I-4
Horsepower - 150hp @ 6,000RPM
Torque - 139 lb.-ft. @ 4,400RPM
Number of valves - 16
Variable valve control
Engine location - front
Hybrid electric powertrain type - PHEV (plug-in hybrid electric vehicle)
Hybrid traction battery gross capacity (kWh) - 14
Hybrid traction battery all electric range - 44 miles
Hybrid traction battery electric + ICE total range - 600 miles
Electric motor horsepower - 161hp @ RPM
Hybrid system net power - 220hp @ RPM
Recommended fuel - Regular Unleaded
Transmission - continuously variable automatic
Mode select transmission
Drive type - front-wheel
Limited slip differential - brake actuated
Fuel economy combined - 127mpge
Fuel tank capacity - 10.6gal.
Alternator hybrid electric motor
Starter hybrid electric motor
Hybrid system combined power torque - 139 lb.-ft.
Electric motor 1 torque - 153 lb.-ft.
Standard fuel economy fuel type - gasoline
Fuel economy (Alternate 1) fuel type - electric
Hybrid traction battery voltage - 266
Hybrid traction battery number of cells - 72
Hybrid traction battery type - lithium ion (Li-ion)
Hybrid traction battery capacity (Ah) - 51.0
Hybrid traction battery onboard charger (kW) - 3.5
Hybrid traction battery charge time (hrs) @ 120VAC - 11.0
Hybrid traction battery charge time (hrs) @ 240VAC - 4.0
Fuel economy equivalent measure
Fuel economy combined (kWh) - 26 kWh/100m
Powertrain number of motors - 1

Basic warranty - 36 months/36,000miles
Powertrain warranty - 60 months/60,000miles
Corrosion perforation warranty - 60 months/ unlimited distance
Roadside assistance coverage - 36 months/ unlimited distance
Maintenance warranty - 24 months/25,000miles
High voltage electrical system warranty - 96 months/100,000miles
Traction battery warranty - 120 months/150,000miles

Four wheel independent suspension
Front anti-roll bar
Rear anti-roll bar
Power steering
Alloy wheels
Front tires - 195/60HR17.0
Rear tires - 195/60HR17.0
Wheel size - 17"

Engine displacement - 2.0 L
Engine horsepower - 220hp @ 6,000RPM
Engine torque - 139 lb.-ft. @ 4,400RPM
Engine bore x stroke - 80.5mm x 97.5mm (3.17" x 3.84")
Compression ratio - 14.00 to 1
Payload - 390kg (860lbs)
Curb weight - 1,570kg (3,461lbs)
GVWR - 2,030kg (4,475lbs)
Exterior length - 4,600mm (181.1")
Exterior body width - 1,781mm (70.1")
Exterior height - 1,420mm (55.9")
Wheelbase - 2,751mm (108.3")
Turning radius - 5.2m (17.2')
Front legroom - 1,077mm (42.4")
Rear legroom - 912mm (35.9")
Front headroom - 965mm (38.0")
Rear headroom - 925mm (36.4")
Front hiproom - 1,389mm (54.7")
Rear hiproom - 1,313mm (51.7")
Front shoulder room - 1,405mm (55.3")
Rear shoulder room - 1,341mm (52.8")
Passenger volume - 2,583L (91.2 cu.ft.)
Interior rear cargo volume - 575 L (20 cu.ft.)
Interior maximum rear cargo volume - 756 L (27 cu.ft.)
Greenhouse Gas Score (GG) - 10

AM/FM radio - SiriusXM
Satellite radio trial duration with new vehicle purchase (months) - 3
Radio data system
Steering wheel mounted audio controls
Speakers - 6
Turn-by-turn navigation directions - Destination Assist (1-year trial subscription)
Wireless phone connectivity - Bluetooth
1st row LCD monitors - 2
Primary LCD size - 8.0"
Smart device integration - Wireless Apple CarPlay & Wireless Android Auto

Delay-off headlights
Auto high-beam headlights
Variably intermittent wipers
Rain sensing wipers
Speed sensitive wipers
Rear window defroster
Front reading lights
Rear reading lights
Appearance - digital
Configurable
Outside temperature display
Low tire pressure warning
Trip computer
Lane departure - Lane Departure Alert (LDA) w/Steering Assist active
Blind spot - Blind Spot Monitor (BSM) warning
Traffic sign information
Exterior parking camera rear

Forward collision - Pre-Collision System (PCS) w/Intersection Support mitigation w/left turn assist
Rear collision - Rear Cross-Traffic Alert (RCTA) warning
4 wheel disc brakes
ABS brakes
Brake assist
Dual front impact airbags
Dual front side impact airbags
Overhead airbag
Rear side impact airbag
Occupant sensing airbag
Panic alarm
Tracker system - Safety Connect (up to 10-year trial subscription)
Ignition disable
Electronic stability
Traction control
Front pedestrian detection - prevention
Brakes regenerative

Max seating capacity - 5
Front seats - bucket
Front center armrest
Rear seats - bench
Split folding rear seat
Rear seats Folding position - fold forward seatback
Seat Upholstery - cloth

Air conditioning
Automatic temperature control
Speed control
Adaptive Cruise Control - Full-Speed Range Dynamic Radar Cruise Control (DRCC)
Power windows
1-touch down
1-touch up
Remote keyless entry
Proximity key - doors and push button start
Illuminated entry
Heated steering wheel
Tilt steering wheel
Telescoping steering wheel
Driver vanity mirror
Passenger vanity mirror
Emergency communication system - Safety Connect (up to 10-year trial subscription)
Navigation system - Drive Connect Cloud Navigation (1-year trial subscription)
Front beverage holders
Rear beverage holders
Overhead console
Driver door bin
Passenger door bin
Rear door bins
Preconditioning
Traction battery level
Power/regen
Acoustic pedestrian protection

Trims

	MSRP	Engine	Transmission	City/Hwy mpg
SE Search New	$32,975	150-hp 2.0L 4-cyl	continuously variable auto	No Data
XSE Search New	$36,225	150-hp 2.0L 4-cyl	continuously variable auto	No Data
XSE Premium Search New	$39,670	150-hp 2.0L 4-cyl	continuously variable auto	No Data

2024 Toyota Prius Prime Hatchback

2024 Toyota Prius Prime Hatchback Overview